Quiz: Introduction to Business & Technology Management

Question 1: What is Business & Technology Management (BTM)?

A. A field focusing solely on developing new technologies without considering business applications. B. The strategic practice of integrating technology with business processes to drive efficiency, improve decision-making, and maintain a competitive edge. C. A discipline that separates IT functions from business operations. D. The management of traditional business practices without the use of technology.

Question 2: Which of the following is NOT a key area of BTM?

A. Digital Transformation B. IT Governance & Strategy C. Enterprise Architecture D. Traditional Marketing Strategies

Question 3: What does Digital Transformation involve?

A. Maintaining traditional business processes without change. B. Focusing solely on in-person customer interactions. C. Integrating modern technology into traditional business processes to improve efficiency and customer experiences. D. Eliminating the use of digital tools in business operations.

Question 4: Why is IT Governance & Strategy important in BTM?

A. It ensures that IT resources are managed to align with business objectives while maintaining security, compliance, and operational efficiency. B. It focuses on developing new products without considering technological aspects. C. It separates IT functions from business strategies. D. It reduces the role of technology in business operations.

Question 5: What is the role of Enterprise Architecture in BTM?

A. Focusing solely on physical office layouts. B. Designing and structuring technology infrastructure to enable scalability, adaptability, and seamless integration of digital tools across an organization. C. Developing marketing campaigns without technological support. D. Limiting the use of technology to specific departments.

Question 6: How do Data Analytics & AI contribute to BTM?

A. By eliminating the need for data analysis in decision-making. B. By focusing solely on manual data collection methods. C. By reducing the role of technology in strategic planning. D. By providing data-driven insights and artificial intelligence to make more informed, predictive, and automated business decisions.

Question 7: Why is BTM crucial for modern businesses?

A. It allows businesses to ignore technological advancements. B. It focuses solely on traditional business practices. C. It ensures that technology investments are aligned with corporate goals, providing scalability, innovation, and long-term success. D. It separates business strategies from technological considerations.

Question 8: What was a characteristic of the Early Automation phase (1960s-1980s) in business technology evolution?

A. The adoption of computers and databases primarily for accounting, inventory management, and administrative record-keeping. B. The widespread use of artificial intelligence in customer service. C. The integration of cloud computing into daily operations. D. The development of mobile applications for business processes.

Question 9: What defines the Cloud & AI Revolution phase (2010s-Present) in business technology?

A. The exclusive use of on-premise servers for data storage. B. The emergence of cloud computing, artificial intelligence, and data analytics as core business tools C. The decline in the use of digital communication platforms. D. The focus on manual data entry processes.

Question 10: How does BTM serve as a bridge within an organization?

A. By separating business leadership from IT teams. B. By ensuring that technology not only supports but actively drives business success C. By focusing solely on IT infrastructure without considering business goals. D. By limiting communication between different departments.